A trademark identifies the goods or services of a business and distinguishes them from those offered by others. To obtain trademark protection in Georgia, the proposed sign must be distinctive and must not be subject to a statutory exclusion. In particular, it should be assessed for descriptive meaning, potential to mislead, and other absolute grounds for refusal. An additional trademark search looks for earlier identical or similar signs covering the same or related goods and services. This should include national trademark rights at Sakpatenti as well as international registrations with effect in Georgia. Only then should the final version of the sign and the applicant be definitively established. The list of goods and services determines which offerings protection is sought for. The associated Nice classes help organize the classification, but they do not replace a precise description of the actual goods and services. The next step is to choose between a national application in Georgia and a suitable international route to protection. Search results, the sign, classes, list, and chosen route should be documented before the business brand is publicly launched.
Trademark Decision Before Starting a Business in Georgia
Before starting a business in Georgia, it should be determined whether the proposed sign is eligible for trademark protection and could conflict with earlier rights. Planning the application involves assessing eligibility for protection, conducting a trademark search, preparing the list of goods and services, and choosing between national and international routes to protection.
VivAVia can make mistakes. Check important information.